Kathleen Cooke Receives She Leads America Award for Distinguished Work in Media and Entertainment

Kathleen Cooke is the recipient of the 2022 She Leads America Award. Kathleen Cooke receives a Certificate of Congressional Record for her accomplishments in the field of media and entertainment. Kathleen Cooke speaks in DC as a recipient of the She Leads America Award, 2022. Kathleen Cooke received the She Leads America Award and Certificate […]

The post Kathleen Cooke Receives She Leads America Award for Distinguished Work in Media and Entertainment first appeared on Trendsetter.

How Newswire’s Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend

Newswire shares how it helps Chief Marketing Officers leverage direct media outreach to get their content across the finish line.

How Newswire’s Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend
Newswire

Newswire

SARASOTA, Fla. – October 27, 2022 – (Newswire.com)

Imagine watching a race, and when it’s time for the runners to pass the baton they stop. 

Although they’ve done their part and they’ve done it well, they’re missing a crucial step to finish the race – the hand-off. 

Think of direct media outreach as passing the baton between a brand to the media. This hand-off is what many Chief Marketing Officers (CMOs) are missing in their approach, and Newswire offers the technology and expertise necessary to generate real results with media.

Newswire realized this was a problem many CMOs shared and, through its Media Advantage Platform (MAP), it combines Newswire’s media technology with press release distribution services that include direct media outreach.

“Valuable and relevant content that’s paired with strategic and customized outreach is a combination many companies are missing,” said Charlie Terenzio, CMO and SVP of Media and Marketing Communications at Newswire. “Now more than ever, small businesses need to maximize their media and marketing spend to ensure it produces the value that CEOs are looking for: greater brand awareness, increased online visibility, more media coverage and marketing inquiries.”

As part of the MAP, Newswire’s team of experts acts as an extension of their clients’ teams to identify media opportunities, create compelling stories, launch campaigns and more.

When it comes time to pass their clients’ strategically developed content off to the media, Newswire’s team creates and delivers customized pitches to targeted and curated media outlets and preferred press release networks to maximize coverage. 

Through their carefully crafted blend of content creation and targeted outreach, Newswire clients have landed earned media opportunities in major media outlets such as Bloomberg, CheddarTVCNBCForbesNew York TimesWall Street Journal and many more. 

“As a CMO, I understand the struggles my peers face when trying to move the needle and build brand awareness,” added Terenzio. “I can confidently say, at Newswire, we practice what we preach and the direct media outreach we execute on behalf of our clients has turned into earned media opportunities that have built brand awareness, generated leads, and increased sales.”

One of Newswire’s CMO clients shared a G2 review saying, “The Newswire team combines excellent reach distribution for press releases with dedicated account services. This helps businesses of all sizes not only tell the right stories — but distribute those stories for reach, scale, and maximum visibility.”

If you’re a CMO and are ready to pass the baton to Newswire to support your press release distribution and media outreach efforts, visit newswire.com for more information. 

About Newswire

Newswire is a media technology company that provides its clients the Media Advantage Platform consisting of press release distribution, media databases, media monitoring, and newsrooms that power the Media Advantage: greater brand awareness through earned media, increased online visibility through greater SEO recognition, and more sales inquiries through targeted digital marketing campaigns.

Through its disruptive Media Advantage Platform, relentless commitment to customer satisfaction, and passion for customer performance, Newswire is automating media and marketing communications for large and small businesses seeking to deliver the right message to the right audience at the right time for the right purpose.

To learn more about Newswire and its Media Advantage Platform, visit Newswire.com and discover why our customers have named us #1 for Customer Satisfaction and Ease of Use for four years in a row.

For more information, visit http://www.newswire.com.

Contact Information:

Charlie Terenzio

Chief Marketing Officer

[email protected]

Press Release Service
by
Newswire.com

Original Source:

How Newswire’s Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend

The post How Newswire’s Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend first appeared on Trendsetter.

Author Kathryn Gormandy’s New Book ‘David’s Farm’ is Meant to Show the Wonders of Growing to Children

Recent release “David’s Farm” from Newman Springs Publishing author Kathryn Gormandy is meant to show children the basics of growing things and why it’s fun.

ELBERTA, Ala. – October 27, 2022 – (Newswire.com)

Kathryn Gormandy, a mother of four and farmer, has completed her new book “David’s Farm”: an educational book that seeks to share the wonders of farming to a younger audience.  Through the eyes of the author’s son, Kathryn teaches him about the basics of growing crops, making it easy for children to understand.

Published by Newman Springs Publishing, Kathryn Gormandy’s potent tale shows from the beginning that it’s more than soil and getting dirty, it takes many proper steps to care for the soil, because taking care of the soil now leads to many things that can grow in the future.

Readers who wish to experience this riveting work can purchase “David’s Farm” at bookstores everywhere, or online at the Apple iBooks Store, Amazon, or Barnes & Noble.

For additional information or media inquiries, contact Newman Springs Publishing at 732-243-8512.

About Newman Springs Publishing: 

Newman Springs Publishing is a full-service publishing house for serious authors. Each title produced by Newman Springs Publishing undergoes every step of the professional publishing process, including editing, layout, cover design, circulation, distribution, and publicity. All titles are made available in both eBook and print formats. Newman Springs Publishing distributes to tens of thousands of retail outlets throughout North America and internationally. All manuscripts in any genre are welcome to be submitted for review; If the manuscript meets the necessary criteria and is accepted for publication, Newman Springs Publishing will work closely with the author to bring the book to the retail market for a relatively inexpensive initial investment.

Contact Information:

Media Relations

[email protected]

Press Release Service
by
Newswire.com

Original Source:

Author Kathryn Gormandy’s New Book ‘David’s Farm’ is Meant to Show the Wonders of Growing to Children

The Swimmers | Official Teaser | Netflix

From war-torn Syria to the 2016 Rio Olympics, two young sisters embark on a harrowing journey as refugees, putting both their hearts and champion swimming skills to heroic use. Based on a true story. Directed by Sally El-Hosaini. SUBSCRIBE: About Netflix: Netflix is the world’s leading streaming entertainment service with 221 million paid memberships in […]

The post The Swimmers | Official Teaser | Netflix first appeared on Trendsetter.

LATINAS USA IN PARTNERSHIP WITH COSTA MEDIA’S LA PANTERA WFAX 100.7 PRESENT THE 7TH ANNUAL NATIONAL WOMEN’S LATINA CONVENTION

WASHINGTON – October 27, 2022 – (Newswire.com)

LA PANTERA WFAX 100.7 FM celebrates the return of the 7th Annual National LATINAS USA Women’s Convention this Sunday, Oct. 30 in Washington, D.C. Co-founders Ángela Franco and Dra. Claudia Campos have partnered with Costa Media’s LA PANTERA WFAX 100.7 as an exclusive Radio Sponsor. The all-day event takes place from 9:00 AM to 6:00 PM at the Bethesda North Marriott Hotel at 5967 Executive Boulevard, North Bethesda, MD. To Register click here.

This all-day event connects Latinas from all walks of life; it’s a space for personal growth, motivation, and education where, through workshops, conferences and testimonials of other women, Latinas are empowered in a comprehensive manner. Here they recognize and grasp the importance of financial independence, autonomy, and how to take care of themselves physically and emotionally.

A cocktail reception will be held on Oct. 29, where LA PANTERA’S Pedro Biaggi, ENCENDÍO CON PEDRO BIAGGI, will lead the conversation. This year’s LATINAS USA host is Stephanie Himonidis/Chiquibaby, of Telemundo’s Un Nuevo Día Morning Show, who will engage the audience with her uplifting and energetic personality and share her own life’s story.

“LA PANTERA is honored to be associated with LATINAS USA in this extraordinary event,” said José M. Villafañe, COSTA MEDIA, Founder & CEO. “To partake in an event that can transform women’s lives and empower Latinas from all over the USA is a privilege.”

This year’s international guest Speaker is Spaniard Miguel Angel Tobias, Producer/Director of Films, Documentaries and TV. Committed to the fight for human rights and against injustices, Tobias will present the lecture “Let your origin not determine your destiny”. 

“This yearly experience offers Latinas a unique opportunity and platform to explore, raise awareness and take action to improve their lives and those of their families through emotional education and empowerment,” convey the co-founders, Ángela Franco and Claudia Campos. 

###

About COSTA MEDIA 

COSTA MEDIA is a Multimedia Hispanic-owned broadcasting company, with a management team experienced in radio sales, programming, and marketing. Focused on Terrestrial Radio, Streaming, Podcasting, and Live Events with an in-house sales team overseeing national spot and network radio. Costa Media connects local communities with a common Hispanic heritage through music, entertainment, and live sport.

About WFAX 100.7 FM

A division of COSTA MEDIA, WFAX 100.7 FM LA PANTERA is a new Spanish-language Radio Station headquartered in DC, reaching the DMV region. LA PANTERA’s format combines Regional Mexican and Spanish Urban music & content targeting the Hispanic/LatinX DC population originally from Central and South America, and Caribbean, as well as the bilingual English-speaking community. 

About Latinas USA

Latinas USA is a 501©3 whose mission is to support Latino Women in the United States to achieve financial and emotional independence through education, networking and individual one-on-one support. It was incorporated in November of 2019.

Contact: Jose M Villafañe at [email protected] or visit www.lapanteradc.com and download the app at LatinX Boston.

Contact Information:

Jose Villafañe

[email protected]

Press Release Service
by
Newswire.com

Original Source:

LATINAS USA IN PARTNERSHIP WITH COSTA MEDIA’S LA PANTERA WFAX 100.7 PRESENT THE 7TH ANNUAL NATIONAL WOMEN’S LATINA CONVENTION

The post LATINAS USA IN PARTNERSHIP WITH COSTA MEDIA’S LA PANTERA WFAX 100.7 PRESENT THE 7TH ANNUAL NATIONAL WOMEN’S LATINA CONVENTION first appeared on Trendsetter.

Author Aleta Spencer’s New Book ‘The Pumpkin Blessing’ is an Adorable Story of a Talking Pumpkin That Wishes to Do More in His Life by Spreading Christ’s Message

Recent release “The Pumpkin Blessing” from Covenant Books author Aleta Spencer is a charming tale that follows a pumpkin as he makes friends with a beautiful white dove. Dove explains to Little Pumpkin all about God and the story of Jesus Christ, which inspires the pumpkin to pray to God and ask for a way to spread His love and honor Him in his life.

INDEPENDENCE, Mo. – October 27, 2022 – (Newswire.com)

Aleta Spencer, who spent many years working with children, several of which were while teaching at a Christian school, has completed her new book, “The Pumpkin Blessing”: a poignant tale of a small pumpkin who, after learning about God and prayer, wishes to spend the rest of his days honoring the Lord and sharing His messages of love and light to all.

“The Pumpkin Blessing is the story of a young pumpkin befriended by a white dove. Dove teaches him about God. As a result, Little Pumpkin wants to help tell people about God’s love but doesn’t know how, so he asks God,” writes Spencer.

“He learns to worship, pray, and exercise faith as he waits for the answer. Along the way, he finds comfort and encouragement from other worshippers and experiences God’s protection.

“As he matures, he grows from wanting everything his way to complete acceptance and surrender to God—and gets his heart’s desire.”

Published by Covenant Books of Murrells Inlet, South Carolina, Aleta Spencer’s new book is an enlightening tale that shows how, much like Little Pumpkin, readers of all backgrounds can shine God’s light on anyone and spread God’s love and glory to all those willing to accept it.

Readers can purchase “The Pumpkin Blessing” at bookstores everywhere, or online at the Apple iTunes store, Amazon or Barnes & Noble.

Covenant books is an international Christian owned and operated publishing house based in Murrells Inlet, South Carolina. Covenant Books specializes in all genres of work which appeal to the Christian market. For additional information or media inquiries, contact Covenant Books at 843-507-8373.   

Contact Information:

Covenant Books Media Department

[email protected]

Press Release Service
by
Newswire.com

Original Source:

Author Aleta Spencer’s New Book ‘The Pumpkin Blessing’ is an Adorable Story of a Talking Pumpkin That Wishes to Do More in His Life by Spreading Christ’s Message