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Reliving History With a Heart-Pounding Twist: NYC’s ‘Lunch atop a Skyscraper’ Goes Thrillingly Safe at 30 Rockefeller Plaza

‘The Beam’ Ride Takes Safety to New Heights With the Help of McLaren Engineering Group

‘The Beam’ at 30 Rockefeller
Visitors can now safely relive the thrilling ‘Lunch atop a Skyscraper’ in a new photo op experience in NYC.

NEW YORK, December 6, 2023 (Newswire.com)
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Decades before OSHA or the implementation of stringent safety regulations, a daring group of workers perched over the streets of Manhattan on a steel beam during the construction of the 66-story, 850-foot-tall Rockefeller Center, enjoying their lunch with no harnesses or fall protection. Now, 91 years later, visitors to the site can relive that heart-pounding moment in history, but with a crucial difference — they can do so in an era marked by strict safety standards, advanced protective gear, and innovative engineering solutions designed to safeguard workers and the general public.

“The Beam” at 30 Rockefeller Plaza is a new immersive attraction that brings the iconic “Lunch atop a Skyscraper” photograph to life. Riders are securely fastened atop a replica construction beam before being lifted 10+ feet above the Observation Deck. They are then turned 180 degrees to take in unparalleled views of NYC before being rotated back for a photo opportunity and lowered down.

Ensuring the utmost safety of this exhilarating experience, McLaren Engineering Group’s Entertainment Division, which has been taking engineering excellence to new heights throughout the entertainment world, served as safety consultants on the ride. The company completed a comprehensive peer review of the amusement’s design, meticulously examining all calculations and documentation for the project through the lens of safety. The attraction was subjected to rigorous scrutiny to confirm conformance with ASTM standards relevant to amusement rides (ASTM F1193, ASTM F2291, ASTM F770) and the elevator chapter of the Rules of the City of New York (RCNY 3005).

“ASTM standards for reviewing amusement rides are comprehensive, covering all aspects of ride safety and include stringent testing requirements to simulate various operating conditions,” emphasized Steve Bonadonna, Principal of McLaren’s Entertainment Division. “Enacted to ensure rider safety, ASTM standards assess various critical aspects of a ride’s safety and performance, including structural integrity, mechanical and electrical systems, ride operation, emergency procedures, rider restraint systems, load capacity, environmental factors, and compliance verification.”

Prior to installing “The Beam,” Bonadonna personally attended FAT (Factory Acceptance Testing) in Italy to ensure that the attraction met design specifications, quality standards, and regulatory requirements. Additionally, he was present during a part of the SAT (Site Acceptance Test) to ensure that the installed equipment functioned correctly in its real-world environment and site-specific conditions.

“Continuous monitoring through regular inspections and maintenance ensures that rides maintain their safety standards throughout their operational life,” Bonadonna continued. “Working closely with the owner, operators, designers, and fabricators throughout the process, our oversight of ‘The Beam’ from concept to completion ensures the experience brings riders the thrill of the inspirational photo while being functionally designed to adhere to strict safety regulations.”

Contact Information:

Denisa Moss-Heitlager

VP Marketing

[email protected]

Original Source:

Reliving History With a Heart-Pounding Twist: NYC’s ‘Lunch atop a Skyscraper’ Goes Thrillingly Safe at 30 Rockefeller Plaza

The post Reliving History With a Heart-Pounding Twist: NYC’s ‘Lunch atop a Skyscraper’ Goes Thrillingly Safe at 30 Rockefeller Plaza first appeared on Digital Gossips.

DG Editor

December 6, 2023

Cloud9 and Toei Animation Join Forces to Release a New ‘One Piece’ Apparel Collection

LOS ANGELES, December 5, 2023 (Newswire.com)
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Cloud9, a leading esports organization, and Toei Animation, the legendary anime studio, have collaborated to create Cloud9 x One Piece, a new apparel collection celebrating “One Piece,” one of the most beloved anime series of all time.

The Cloud9 x One Piece collection features a range of clothing pieces inspired by the iconic characters of the “One Piece” series. The collection includes hoodies, t-shirts, sweatpants, and more, all designed with a trendy and comfortable style that is perfect for both esports enthusiasts and anime fans.

“Our team is thrilled to collaborate with Toei Animation on this exciting ‘One Piece’ collection,” said Jack Etienne, Co-Founder and CEO of Cloud9. “We wanted to create a collection that not only celebrates the world of esports but also pays tribute to one of the most beloved anime series of all time. We believe that fans will love the Cloud9 x One Piece collection as much as we do.”

The Cloud9 x One Piece collection will be available for purchase on the Cloud9 website starting December 9. This collection will be available for purchase in-store at their limited pop-up shop at Venice Beach on December 9. The collection is not only stylish but also made with high-quality materials to ensure comfort and durability.

“One Piece” has been entertaining anime fans of every age around the world for over two decades and counting. Produced by Toei Animation and based on the top-selling manga title of all time by creator Eiichiro Oda, the “One Piece” anime series spans more than 1065 episodes to date since it first debuted on Japanese TV in October 1999. This iconic series features pirate Monkey D. Luffy and his Straw Hat crew on their epic quest to find “One Piece,” the legendary treasure of the former King of the Pirates, Gol D. Roger. One Piece’s global pop culture status is the crowning achievement for this anime franchise, which encompasses theatrical films, home videos, video games, and an ever-expanding catalog of licensed merchandise that includes accessories, toys, novelties, furniture, housewares, and apparel.

For more information about the Cloud9 x One Piece collection and to purchase, visit store.cloud9.gg.

About Cloud9:

Cloud9 Esports Inc. is a leading esports organization based in Los Angeles, California. The organization was founded in 2013 and has since become one of the most successful and recognizable esports teams in the world. Cloud9 has teams competing in various esports titles, including League of Legends, VALORANT, and Counter-Strike.

About Toei Animation Inc.:

Based in Los Angeles, Toei Animation Inc. manages the distribution of Toei Animation’s top properties, including franchise series Dragon Ball, Sailor Moon, One Piece, Digimon, Saint Seiya and many others, to North America, Latin America, South Africa, Australia and New Zealand. Toei Animation’s Los Angeles office further handles all categories of consumer product licensing based on its film and television brands within these territories. For more information, please visit toei-animation-usa.com.

Contact Information:

Yangsin Lau Vazquez

Senior Marketing Manager

[email protected]

Scott Barretto

[email protected]

Original Source:

Cloud9 and Toei Animation Join Forces to Release a New ‘One Piece’ Apparel Collection

The post Cloud9 and Toei Animation Join Forces to Release a New ‘One Piece’ Apparel Collection first appeared on Digital Gossips.

DG Editor

December 5, 2023

CITY Furniture Named ‘Official Furniture Partner’ of The Motor Enclave Tampa

The Enclave Event Center to Feature Furnishings From CITY Furniture

The Motor Enclave & CITY Furniture Partnership
The Motor Enclave logo and CITY Furniture logo over a photo of The Motor Enclave Event Center in Tampa, Florida

TAMPA, Fla., December 4, 2023 (Newswire.com)
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The Motor Enclave announced today that it has entered into a multi-year agreement with CITY Furniture to become the “Official Furniture Partner” of the 200-acre experiential motorsports venue conveniently located at the corner of I-4 and I-75, less than 15 minutes from downtown Tampa.

CITY Furniture will be instrumental in the curated selection of furniture and décor for the Enclave Event Center, the Enclave Beach Club resort pool, the Enclave Off-Road Hospitality Lounge and The Motor Enclave corporate offices.

Additionally, CITY Furniture has joined The Motor Enclave Preferred Partner Program which provides Enclave Private Garage owners with access to CITY’s free design professionals and VIP discounts to its full array of product offerings.

“After learning about CITY Furniture’s remarkable 1.2 million-square-foot showroom, and distribution center in the Tampa Bay market, I was genuinely impressed. The $125-million showroom features state-of-the-art LED lighting, creating a modern, energy-efficient environment. The facility even offers over 20 electric vehicle charging spaces, highlighting our shared commitment to the community. It was clear that this is a company we needed to collaborate with,” said Enclave CEO Brad Oleshansky.

“The Motor Enclave facility is incredible. Granting Private Garage owners access to CITY’s exceptional team of interior designers and our beautiful furniture line is a definite win-win for both our organizations. Excited to kick things off with the entire Motor Enclave crew and show CITY’s commitment to world-class service,” shared Andrew Koenig, CEO of CITY Furniture.

About CITY Furniture: CITY Furniture, a South-Florida-based, family-owned American furniture and mattress retailer and fine upholstery manufacturer and one of America’s Top 20 furniture retailers, operates over 30 showrooms from Miami through Vero Beach, and in Southwest and Central Florida, as well as 14 Ashley Home Store showrooms as the brand’s Southeast and Southwest Florida licensee. For more information, please visit http://www.cityfurniture.com.

About The Motor Enclave: The Motor Enclave is the premier developer of experiential motorsports venues in North America. Our 200-acre development in Tampa, Florida, includes a 1.6-mile Hermann Tilke-designed driving circuit, two-acre vehicle dynamics pad, 100-acre off-road experience with miles of purpose-built trails, 37,000-square-foot corporate event center, and the largest Private Garage community in the world with more than 300 privately owned luxury garages. Every adrenaline-filled detail has been designed and engineered around delivering memorable experiences to our owners/members, corporate clients, and the general public. Complete details can be found at www.themotorenclave.com.

Contact Information:

Brad Oleshansky

CEO

[email protected]

Chas Ostezan

CRO

[email protected]

248-878-3651

Hank Johnson

Marketing Manager

[email protected]

8649181802